The required brand loyalty from Miller crazy - friends who have worked for them will pour non-miller beverages into glassware so that they can't be photographed holding a competitor's product. This is not in public mind you, but at someone else's apartment and not on company time.
Not sure if Budweiser / AB does the same thing back but its a really backwards way to run a company culture.
Also something similar. A motorcycle (scooter) company in Taiwan only allows their own brand motorcycle into the company parking lot. So if you commute with a non-company scooter, good luck finding parking.
Counterpoint to that: I've been shopping with my girlfriend for a new scooter for her over the past few days. We went to the Yamaha dealer which has limited space for parking in front so all the staff bikes are mixed up with the show bikes (it's Vietnam so 10 staff = 10 staff bikes).
We got to see the Honda equivalent parked right next to the Yamaha we were considering (Honda Scoopy vs Yamaha Mio Classico) and decided it looked nicer. Didn't decide yet but she'll probably get the Honda.
So if people are going to the building to be impressed by your bikes, yeah I can see that it's reasonable to avoid having them parked right next to your competitors bikes where the customers will walk past them. That counts x1000 for the head office where the customer might be shopping for an entire dealership instead of just one bike.
This doesn't mean it's ok to say what bikes your staff can drive or what beer they can drink, of course. But branding at your own company premises is something that you can and probably should control.
Company brand-only parking is typically a thing in the American automotive plants as well, and is also negotiated as part of the union package. Some people that work at the plant and don't want to drive company end up just buying a company beater to get a remotely decent parking spot instead of walk a mile or two through a sea of remote non-brand parking...
AB did this for sure before the merger. Working there during my prime, going-out-to-the-bars age, I was told that I should only buy AB products and make sure the label was turned outward for others to see. Thought it was weird but I only drink whisky so it didn't really affect me.
When I was driving transport truck I applied for a job at Coca-cola, and was told after the interview I wouldn't be getting the job, because their security cameras saw me drinking a Pepsi while driving in the parking lot. Apparently it's against policy and a firable offense to be caught drinking a non-Coca-cola product on-property or in-uniform anywhere.
At least with this there's the actual lawsuit from the lady's firm and to MSG's slight credit there's no way for them to know who is and isn't working on their case (it'd be even worse if they did somehow know who exactly in a large firm was working exactly on their case to be honest).
When you say 'law', you're talking about the 500-year old law that codifies what you can put in beer? (reinheitsgebot) or did you have something else in mind?
This joke is typically boring, but you've raised it to the height of "in poor taste" by wielding it to segue out of the serious subject of a man losing his job.
He worked for a company that Miller Brewing company contacted with and a newspaper took a photo of him at a public event drinking Budweiser.
Different situation, same kind of pettiness and retaliation.