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A land value tax for names? Or well copyrighted ones. I suppose brand reputation could have a value. It could also lead to companies cycling names for cheapness. Imagine say using Toyota-2022 as the offical name for Toyota.

The notion sounds a bit silly on the surface, but good enough at least for serious classroom discussions and evaluation.



Perhaps a land value tax only for dictionary words that relate to the field of use. If Toyota builds a brand reputation, then they should be able to hold on to that brand value without being taxed on it.




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